Chief Marketing Officer (CMO) - BRI Finance (CAR) Manado

Join Mandiri Andalan Utama as the Chief Marketing Officer (CMO) for BRI Finance (CAR) in Manado and lead our strategic marketing initiatives to drive growth and brand excellence. This role offers a unique opportunity to shape the financial services landscape in Sulawesi Utara. As the CMO, you will be responsible for developing and executing comprehensive marketing strategies that enhance brand visibility, customer engagement, and market penetration. At Mandiri Andalan Utama, we are committed to delivering exceptional financial solutions and fostering a culture of innovation and excellence. This position is ideal for a seasoned marketing professional looking to make a significant impact in a dynamic and growing market.

In this role, you will work closely with cross-functional teams to align marketing efforts with business objectives, leveraging advanced tools and analytics to measure and optimize campaign performance. You will also be responsible for building and managing the marketing team, fostering a collaborative environment that drives creativity and results. With a strong background in marketing and a proven track record of success, you will play a pivotal role in positioning BRI Finance (CAR) as a leader in the financial services industry.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic marketing plans to enhance brand visibility and customer engagement.
• Lead and manage the marketing team, fostering a collaborative and innovative environment.
• Leverage data analytics and marketing automation tools to measure campaign performance and optimize strategies.
• Build and maintain strong relationships with key stakeholders and partners to drive business growth.
• Create and execute integrated marketing campaigns across digital and traditional channels.
• Monitor industry trends and competitive landscape to inform strategic decision-making.
• Ensure compliance with regulatory requirements and industry standards.
• Report on marketing performance and provide insights to senior management.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 10 years of experience in marketing, with a proven track record in strategic planning and campaign execution.
• Strong understanding of financial services and the ability to communicate complex concepts to diverse audiences.
• Proficient in using marketing analytics tools such as Google Analytics, Tableau, and CRM systems like Salesforce.
• Excellent leadership and team management skills.
• Ability to work independently and manage multiple priorities in a fast-paced environment.
• Strong problem-solving and decision-making skills.
• Certification in marketing management or a related field is a plus.

🛠️ Keahlian

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